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District Vision

DV researches and develops tools for mindful athletes, creating products that are equally function-first and performance enhancing. They believe in a holistic approach to athleticism and the idea that mental wellbeing is the foundation of every form of physical exercise.

Their first experiment was initiated in 2013 when we started testing sports eyewear technology with a group of downtown runners. Combining real-life feedback with Japanese engineering, the Keiichi running sunglass system was born – a proprietary solution for athletes, handmade in Japan.


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Kohei Aero Blade Ti Graphite/D+ Onyx MirrorKohei Aero Blade Ti Graphite/D+ Onyx Mirror
Yusuke Alpine Blade Ti Graphite/D+ Onyx MirrorYusuke Alpine Blade Ti Graphite/D+ Onyx Mirror
Junya Racer Sage/D+ Fire MirrorJunya Racer Sage/D+ Fire Mirror
Junya Racer Carbon/D+ Sports YellowJunya Racer Carbon/D+ Sports Yellow
7in Training Shorts Black7in Training Shorts Black
Ripstop Layered Trail Shorts BlackRipstop Layered Trail Shorts Black
Ultralight Aloe Short Sleeve Tee Black WordmarkUltralight Aloe Short Sleeve Tee Black Wordmark
Hooded Merino Grid Fleece CarbonHooded Merino Grid Fleece Carbon
Junya Racer Navy Mosaic/D+ Silver Flash MirrorJunya Racer Navy Mosaic/D+ Silver Flash Mirror
Half-Zip Merino Grid Fleece BlackHalf-Zip Merino Grid Fleece Black
Ultralight Aloe Long Sleeve Tee SageUltralight Aloe Long Sleeve Tee Sage
Junya Racer Cedar/D+ Fire MirrorJunya Racer Cedar/D+ Fire Mirror
Hooded Running Midlayer Deep NavyHooded Running Midlayer Deep Navy
Koharu Eclipse Mint/D+ Taupe MirrorKoharu Eclipse Mint/D+ Taupe Mirror
Heavy Duty Fleece Jacket BlueberryHeavy Duty Fleece Jacket Blueberry
Takeyoshi Altitude Master Ink Black/D+ Onyx MirrorTakeyoshi Altitude Master Ink Black/D+ Onyx Mirror
Heavyweight Half-Zip Pile Fleece NaturalHeavyweight Half-Zip Pile Fleece Natural
Junya Racer Carbon/D+ Spectral MirrorJunya Racer Carbon/D+ Spectral Mirror
Ultralight DWR Paneled Track Pants CacaoUltralight DWR Paneled Track Pants Cacao
Ultralight Packable DWR Wind Jacket CacaoUltralight Packable DWR Wind Jacket Cacao
Takeyoshi Altitude Master Tortoise/D+ Blue MirrorTakeyoshi Altitude Master Tortoise/D+ Blue Mirror
Koharu Eclipse Tortoise/D+ Blue MirrorKoharu Eclipse Tortoise/D+ Blue Mirror
Keiichi Sunglasses Black RoseKeiichi Sunglasses Black Rose
Koharu Eclipse Ocean Blue D+ Indigo MirrorKoharu Eclipse Ocean Blue D+ Indigo Mirror
5" Training Shorts Black5" Training Shorts Black
Lightweight Short Sleeve WhiteLightweight Short Sleeve White
Junya Racer Electric GreenJunya Racer Electric Green
Nagata Sunglasses BlackNagata Sunglasses Black
Nagata Sunglasses YellowNagata Sunglasses Yellow
Takeyoshi Calm Tech Sunglasses BlackTakeyoshi Calm Tech Sunglasses Black
Keiichi Calm Tech Sunglasses GreyKeiichi Calm Tech Sunglasses Grey
Keiichi Sunglasses GreyKeiichi Sunglasses Grey
Keiichi Sunglasses Standard BlackKeiichi Sunglasses Standard Black